How To Get To The Top Of The Marketing Food Chain

Are you tired of living off handouts from big-name marketers, earning meager affiliate commissions? If you truly want to live and breathe the rarefied air of the super-marketers, what you need is not a change in method, but a change in attitude and mindset. You need to start thinking like a top gun and create your own identity instead of feeding off the efforts of others. Here are some ways of achieving that goal. 1. Be Unique. Write Your Own Content Create, don't copy. You are never going to become a top marketer or ezine publisher if you keep publishing regurgitated information from other top guns. The only people who benefit from that exercise are the top guns themselves. Start writing about your own unique experience as a marketer and share it with others. Write your own unique website content, reports, eBooks if you want to become a "household" name in the marketing community. 2. Be The Content Creator, Not The Distributor Instead of publishing other people's newsfeeds on your website, think about how cool it would be to have YOUR own feed published on thousands of other sites. And then DO it. Create a feed using your own content like I did here and allow others to syndicate your articles. 6. Become An Expert In Your Field Decide on an area of marketing that interests you. Read everything about your area of expertise that you can lay your hands on. Then write your own reports, preferably with your own unique insights and observations. Publish an ezine, and review products and services that target your audience. Don't be afraid to show off your knowledge. Your specialized knowledge is what will brand you as an *expert* and make people sit up and take notice when you speak or write about it. 7. Be A Leader, Not A Follower Be proactive and interactive. Take part in marketing seminars. Initiate discussions on controversial issues in your field. Start a forum and build a community of people in your field. Infuse your own attitude and enthusiasm into the subject of discussion. Leave your imprint on the minds of the people you touch everyday. Be a source of inspiration to others in your field. 8. Be An Early Adopter And An Innovator Be the first one to adopt new technologies and apply them to your field. Keep abreast of present and future developments. Keep innovating to stay ahead. The ones who apply new technology the earliest become the pioneers. Follow the road less travelled and everyone else will soon be following in YOUR footsteps. Priya Shah is a partner in the search engine marketing firm, SEO & More http://www.seoandmore.com/blogs-rss/