One of the best ways to increase revenue is to increase your sales to existing clients. In fact, it's fair to say a client in hand is worth four in the bush. Existing clients can be very effective at bringing you new business as well because you have likely helped them solve a problem and helped bring them success. Besides a paycheck, your clients will often reward you by unconsciously selling others on your products and/or services. So, if your clients are out there selling you, why not make sure they are up to date with all that you have done and all that you do? There are many ways to keep your clients informed, like a newsletter or direct phone calls. Another subtle but effective way to keep them informed is to get them to your website and keep them returning. How? By using your website when you work with them. For example, if you are working on a proposal or designing graphics, send your clients to your website and have them log in to a secure folder where their file awaits them. Another way to get clients to your site is to present your invoices to them online. Now-a-days inexpensive tools are available - let's call them "helper applications" - to let you invoice and share documents, so you do not need to spend time or money building them yourself. Some of these services also let you customize their appearance to suit your corporate identity. For invoice presentment and online payment, try 2ndSite - http://www.intranets.com. Should you wish your clients to simply pay you online, and your company is not particular about its corporate identity, PayPal (
How to Use Your Website to Increase Revenue from Your Clients and Their Friends
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