Internal AdWords Tool Raises Rumors About Rankings

A post by French blog Matt Cutts was quick to dispel rumors with the comments

Our organic search results have always been completely independent from our paid advertisements. We consider the objectivity of our search results to be paramount to our success and would never compromise that in any way.

The screenshot shows a tool that is not used by the search quality team in any way. It is a tool used by members of our AdWords sales team to help prioritize new customer acquisition. We are strongly committed to maintaining the integrity of our organic search results.

While I am *fairly* confident that that the tool is being used for reasons that Matt has outlined - what is google basing the calculations on?

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