Trends in the number of weekly searches on terms related to the Palm Pre indicate that the "Now Network" advertising campaign by Sprint during the second half of May helped create early interest in the device, according to comScore.
The number of searchers more than doubled during the week ending May 24, coinciding with the YouTube homepage takeover. Interest fell somewhat during the falling week, but recovered in the next two weeks after the official launch of the device, with 267,000 searchers for the week ending June 7 and 361,000 for the week ending June 14. The final two weeks in June saw the numbers of searchers fall to about half the number of the peak week activity.
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