Is SEO a Job or an Addiction?

I was chatting with one of my clients today and he was noting how their site has been holding steady for a while in the top five and how he's now nervous about updates.

Funny, you look forward to them when you're not in the top 20 and you fear them when you enter the top 5. :)

I realized that my client was not the exception to the rule. I get IMs, calls and emails every day from clients who monitor their sites for the slightest fluctuations. And then I recalled that when I launch my browser in the morning it launches with 4 tabs, 2 with different Google datacenters, one with Yahoo! and one with MSN - all launched with our primary phrase in the search box. OK, maybe, just maybe, I/we have a problem. :)

I decides to let me fingers do the walking and clicked my way over to Inability to relax or have fun without being high ... um ... in the rankings.
Do you relax when there's an update going on and you're not sure how your site is faring.

Wearing sunglasses and/or long sleeve shirts frequently or at inappropriate times.
Too pale from dark offices to not wear sunglasses and long sleeves outside - even in the harsh moonlight.

Engaging in secretive or suspicious behaviors, such as making frequent trips to the back room, basement, or Starbucks where Internet connectivity use would be undisturbed.
Excuse me, I just have to check on something quickly (... 2 hours later ...)

Expressing feelings of exhaustion, depression, and hopelessness.
This doesn't apply if your site is in the top 10.

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