Is Your Market Already Saturated?

I recently offered my ezine subscribers a free gift easily worth over four hundred dollars. It was the free master resale rights to 106 niche products (mostly PDF ebooks). Some of these are products I'm actually selling from some of my websites (or offering as bonuses with other products). Several subscribers emailed to say that they'd seen some of these products for sale on Ebay or other places. They questioned the value of the free gift I offered, and wondered if the market for these products is already saturated. At Gary Halbert's recent Fusion Seminar, I brought up the issue of market saturation. Mark Joyner, Michel Fortin, Gary Halbert, and John Carlton - all world-class copywriters - were quick to point out that market saturation is rare. It's all a matter of how you define your market. Mark pointed out to me that the segment of the market I was targeting was a TINY fraction of my potential market. Whether or not your market is saturated does depend upon how you define your market. It also depends upon how you define your product. When Henry Ford first mass-produced the Model-T, he offered it to the railroads. Viewing themselves as in the railroad business rather than the transportation business, they weren't interested in his vehicles. Now, many of those railroads are out of business, and many times more goods and services are moved by truck in the U.S. than by rail. If some of the railroad owners had defined their markets differently, they could be transportation tycoons now... or perhaps dominate the trucking industry. Back to the simple niche ebooks that I offered my subscribers as a free gift. Take a minute to check them out now at: http://www.chitterlings.com/cookbook.html I took some of these very SAME niche ebooks and bundled them with another product. At the same time I tripled the price on that product. Sales increased 62%. You can see how I bundled these same ebooks here: