Jango and "Social Radio"

Does the “social radio” market — which features well-established players like Pandora and Last.fm — need another entrant?

The gang behind Jango seem to think so. The site, which has been in beta for the past few months, here. By choosing an artist’s name you effectively create a “station” based around them, which can made up solely of that artist, or artists that are similar. Jango suggests musicians and bands that it thinks you might like based on your choice, and then you get to choose from Jango’s list and add that is listening to a particular artist or station.

The site doesn’t have some things that Last.fm and Pandora do. It doesn’t have a widget, for example (like the one I have in my sidebar), although the company killer feature: it’s available to Canadians, whereas Pandora is not — it cut off access to Canuck