The future of finding employment via the Internet will make 'who you know' very important, but getting a start will be a function of 'what you know' and what positions you can find to get in the door.
"The gold standard in the recruiting industry,"
We were talking by phone about stuff like her job network firm, job boards like the Monsters and CareerBuilders out there, and what
Corporate America has taken notice of social networking. When their human resources people aren't busily digging up pictures of prospective job candidates from their college sophomore years on MySpace or Facebook, they are looking for passive candidates. Jeffrey Grau at eMarketer said in a report: "The proliferation of social networking sites, blogs and online discussion groups organized around niche topics enables employers to find job candidates with specialized knowledge and skills." That seems to lead in to LinkedIn's growth to ten million members. Job boards have their place, but the forward thinking collegian is going to network enough to let employers do the work of finding him even as he looks for that first opportunity in the working world.
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