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LAFD PR Listens, Engages and They Even Blog

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Kudos to the Los Angeles Fire Department (LAFD). They not only listen to the blogosphere and engage when appropriate, their politically charged rant about his dissatisfaction with the LAFD's slow response when his house was ablaze. Putting the politics aside, it certainly would have been easy for the LAFD to lay low. However, instead the Public Service Officer/LAFD spokesperson chose to That certainly got Steve's attention. And while it can't bring back his house, it certainly helps him to know someone is listening. Now imagine that every local government agency followed the LAFD's lead. Don't you think the world would be a better place to live? (Special thanks to Steve Rubel is a PR strategist with nearly 16 years of public relations, marketing, journalism and communications experience. He currently serves as a Edelman, the largest independent global PR firm.

He authors the

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