Tech-pundits have droned on for years that print is dead. It sure started to seem that way this year, with report after report of lost newspaper revenue and subscribers. Cooler heads all along have countered the impending doom theory with the idea that nothing worth anything dies—it only evolves. The LA Times puts itself up an example of the latter idea.
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In July, thanks to a late push by the Los Angeles earthquake, latimes.com set a new record for pageviews: 127 million. What was the key to their success? Embracing and developing their options, for one, but also some nice search engine optimization.
In a posted memo to staff, executive editor
In addition to posting the most-viewed articles, photos, and videos, Artley also directly credits the staff blogs as being a huge boost to said readership. Namely, Hero Complex, Geoff Boucher's sci-fi blog led the charge.
But there was also something else new to the journalism world in the list of top ten most-viewed articles: the intrusion of the writer into a journalistic piece. In number ten, for example, an article about a study debunking the liberal media myth,
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LaTimes.com Credits SEO As Traffic Winner
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