A Microsoft Europe executive has provided some bulletin board material for Google, in claiming Microsoft will exceed Google in the search market in six months, based on being better able to retrieve specific information rather than just URLs. Upon seeing EMEA Neil Holloway was discussing a Microsoft integration of The last point echoes the long-ago battle between Philips and Sony over videotape format standards. Although Sony's Betamax won over fans with its superior audio, VHS became the standard through its broader acceptance. Holloway noted that integration of that search will take place in some of Microsoft's popular programs: Microsoft will put its search engine into its widely used communications tools Windows Messenger and Hotmail. "Integrating search into those other applications ... makes it very seamless for people," he said. Timing in Europe will be pegged to that in the United States. "The UK will probably be at the same time, France maybe three months behind, Germany maybe three months behind. It's not two years behind." He said that Microsoft's goal -- but not its initial offering -- would go beyond finding URLs and instead focus in on the specific information sought by Internet users. "Generally these days what you get back is URLs, and based upon research 50 percent of the time you do a search you don't get the URL you're looking for," he said. The information focus sounds very familiar. IBM, UIMA framework last year and made it freely available. In an If Microsoft does come up with a better search, to achieve the goal Holloway stated, UIMA may be the mechanism they use to get there. document.write("Email Murdok here.") Drag this to your Bookmarks. Add to document.write("Del.icio.us") | Yahoo! My Web David Utter is a staff writer for Murdok covering technology and business.
Microsoft May Use UIMA To Top Google
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