Microsoft Planning To Take Over Claria?

"Microsoft is reportedly eyeing yet another acquisition, but this buyout may prove to be a lot more controversial. Redmond is in talks to buy Claria, the company that is behind the adware program Gator, which has been criticized for its actions in serving unwanted pop-ups and tracking Web usage. " Hello, people ! Time to wake up ! "According to press reports, the most recent offer by Microsoft was $500 million; however, the negotiations may break off before a deal can be made. There are fears that such a deal may send the wrong message to consumers, as Microsoft's own anti-spyware program detects Claria software as "high risk" and recommends deletion." "However, others at Microsoft see the acquisition as a way to clean up the adware industry by taking out one of its biggest offenders and using the technology in more acceptable ways." Read more on [HOW GOOGLE TURNED TO BEHAVIORAL MARKETING Reader Comments... InsideGoogle blog, offering the latest news and insights about Google and search engines.