Right Media, the business unit owner for Conversion Rater blog. Microsoft Releasing Web Analytics Tool: Gastineau
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post from Ian Thomas at Microsoft confirming the rumors that Microsoft is building a web analytics application code named Gastineau.
As noted in the post, Gastineau is built from Deepmetrix which Microsoft acquired last year, and they look to be aiming at a similar market as MSN AdCenter tools and data are integrated as well, and even goes on to suggest that Google Analytics should snatch up Microsoft Picks WebTrends
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Right Media, the business unit owner for Conversion Rater blog.
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