Sites that pickup traffic from misspelled versions of well-known domain names frequently contain advertising served by Google AdSense and other products; Microsoft's latest feature in the Strider URL Tracer may make hunting them down an easier prospect for trademark holders. Peter Alguacil of Just looking at Disney-related domain names, Ipwalk found over 260 typo variations of the popular "disneychannel.com", all of them leading to ad pages. The actual number is bound to be much higher, since the examination used a limited set of typos. Additionally, 957 domain names contained the word "disney", and 338 domain names contained the test set of 7 "disney" typos. These numbers are from April 18 for the .com TLD. Disney has long held a reputation for having a fearsome team of attorneys at its behest. Should they aggressively pursue typo-squatters, the result could be one that removes a pool of advertising displays from the web. That would hurt the providers of those advertising networks; Alguacil names Google and Sedoparking as two of several who could feel a little pinch from the loss of revenue through those sites. Microsoft Research makes the Del.icio.us") | Yahoo! My Web | PreFound.com Bookmark Murdok - David Utter is a staff writer for Murdok covering technology and business.
Microsoft Typo-Patrol May Prey On Google
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