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Microsoft Won't Blog Stupidly

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David Weller, the Community Manager at Microsoft's Game Technology Group, took issue with a post penned by Penny Arcade that derided Microsoft's blogging practices.

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<p>There's only so far a company blogger can go with being open about his employer. The observing public wants all the inside dirt they can get, the blogger may want to give it to them, the PR and legal departments want limits to be observed.</p>
<p>Such positions pull in opposite directions. Jerry

That hasn't kept Microsoft from being a much more active and transparent blogging firm than some others. "Compare us to Nintendo, Sony, Apple, or Google. We win in transparency, hands down, but we seem to be held to a higher standard," said Weller.

Microsoft's blogging may not suit everyone. Their approach seems to make sense, though. No approach will please everyone, so finding a compromise is the only way to get any blogging accomplished.

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