Mobile Market Improves In 2Q

The global mobile phone market saw another quarter of year-over-year decline in the second quarter of 2009, shipping a total of 269.6 million units, down 10.8 percent from 302.2 million units in 2Q08, according to IDC.

The second quarter results are an improvement from the 17.2 percent decrease in the first quarter, but challenges from the economic crisis remain a factor to watch.

"Those vendors who were able to adjust quickly were rewarded with greater shipment volumes. Although this tested the handset vendors' abilities to hit a moving target, customers reaped the benefits of lower-costs, even on key high-end devices."

For the full year,

"This demand for high-end mobile phones has created a price war among large mobile operators and handset vendors. Apple's price cut on the iPhone 3G reflects a trend we expect to continue in the upcoming quarters, and one that will effectively maintain competitive pricing within mature markets."