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Murdoch Says Newspapers Must Charge For Online Content

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News Corp. chief executive Rupert Murdoch said on Thursday that newspapers must find a way to charge for online content to make up for declining ad revenue.

"People are used to reading everything on the net for free, and that's going to have to change," Murdoch told attendees at the annual Cable Show event in Washington, D.C.

Murdoch cited The New York Times as an example, saying it has a "very, very good Web site." He said he did not believe the paper would make any money online unless it changes its current business model.

Rupert Murdoch

"I think the classifieds, though, which was their river of gold, is probably draining away and will be gone forever."

Murdoch owns The Wall Street Journal, which

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