MyPyramid.gov Blows Launch

"Houston, we have a problem." A big problem. I've been anxiously awaiting the relaunch of the Food Pyramid. It's not your average new product launch. It is the first time the iconic dietary guide has been updated in 15 years. Obesity is a national problem here in the states. And, not to mention, I have two kids. NRF SmartBrief pinged my Outlook this afternoon, I was glad to see this story: "USDA announces MyPyramid guidance system. Agriculture Secretary Mike Johanns this morning unveiled the federal government's new Food Guidance System, a replacement for the well-known Food Pyramid. A customizable eating plan including exercise recommendations is available at MyPyramid.gov. Versions of the plan aimed at children and speakers of Spanish are forthcoming, Johanns said." So what is the problem? The Web site is not working. I visited new twenty dollar bill gets the Gallant. This is even more ironic considering I initially gave the USDA a Strategic Public Relations blog. Kevin is Director of Marketing Communications for Strategic Public Relations