So, I've been running an ad from NBC on my Blogads (they submit, I approve, no significant editorial decision involved). Now, NBC has sent a letter to the bloggers involved, asking them to post about the subject of the ad. You be the judge.
Dear Bloggers, NBC would like your help in raising awareness about the dangers to children on the Internet. On Friday, Feb. 3 at 9 p.m., NBC will broadcast part 3 in a Dateline investigative series called "To Catch A Predator." Earlier this month Dateline wired a house with hidden cameras and watched as members of an Internet watchdog group, Perverted Justice, pretend to be 12 to 13 year old children chatting online. Within hours, adults solicited the undercover operatives for sex. Some sent graphic sexual images to what they believed were minors. Soon, many of those same men actually show up at the house for a rendezvous with the child. In just three days, this hidden camera investigation exposed 51 men, giving viewers a frightening glimpse at how widespread this problem is. NBC is also adding an interactive element to this broadcast. Dateline correspondent Chris Hansen will participate in a live blog during the show, offering anecdotes, behind-the-scenes information and answers to viewer questions. In addition to the live blog, NBC has prepared an information page that including online safety tips, links and an Internet safety contract for parents and kids (scroll to the bottom of Perverted Justice rocks! They do a good thing, and are hilarious while at it. Responding to Steve Rubel's post, I realize I left out something very important: The email was sent by Nick Faber, an employee of Blogads, by Blogads on behalf of NBC. A less savvy blogger might think that he was somehow obligated by taking the money from NBC to do what they say. InsideGoogle blog, offering the latest news and insights about Google and search engines. Visit theSuggest a Correction
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