Users of the available everywhere desktop service Netvibes gained the ability to share items of interest with others; it's plugged into ReadBurner as well, which led us to ask, "What's that?"
"We are drowning in information, but starved for knowledge."-- Megatrends author and future-speaker Netvibes back in the day, when sites like it, Pageflakes, and Goowy were making their debuts. Virtual desktops, with all of your information, available wherever you are. That's fine for information coming in, but what about getting it back out to someone who might want to see it? There's always email or instant messaging, of course, but with Netvibes' new sharing feature, another option exists. Adam Ostrow of ReadBurner's Add A Feed page Now, when sharing from Netvibes, just as it works from Google Reader, ReadBurner picks up on those tidbits, and surfaces them for more readers as others share them too. One can see the beneficial cycle emerging. More sharing equals more opportunities to be seen by ReadBurner's audience, which could lead to more sharing, etc. We would like to see Netvibes make the sharing aspect of their service a little more straightforward. "Add to public activities" doesn't flow off the tongue quite like "Share this" does (mouseover a link in Netvibes, then click the star to add it to activities and share it.) That little fix may be a nice boost to ReadBurner's readership. We like the human-vetted aspect of ReadBurner a lot, as it addresses Naisbitt's call for a life preserver in the sea of information. Knowledge is a good thing, especially when it's delivered conveniently.
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