Google recently launched some new templates for the
He gives an example of running ads selling different kinds of shoes with unique landing pages. You can take the analytical data and figure out which shoe is getting clicked on the most, then tailor your campaign to focus more on that particular shoe.
I'd go a bit further and say you could look at the ones that aren't getting clicked on as much and perhaps make adjustments in how they are being presented.
So in other words, the templates are not only giving you a way to sell various items through a single clickable ad, but they can ultimately help you decide which products need more focus, for better or for worse.
New AdWords Templates From an Analytical Standpoint
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