Local ad money has been traveling from TV stations to newspaper websites, as streaming video gives those local businesses the chance to shine online.
In the greater scheme of a $280 billion US advertising industry, the millions being tossed around for video ads don't weigh heavily on the bottom line. For newspapers that have been getting their heads handed to them by a combination of online classifieds and search advertising, it's an encouraging sign.
A recent report by
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Newspapers Cash In On Web Video
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