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Newspapers Herd Together for Protection

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Newspapers Herd Together for Protection

Have you ever watched a herd of buffalo or deer?

Ever seen hundreds of small fish school together and move in one fluid movement?

' /></p> <p>As you may already know, they do that in order to protect themselves from a single large predator. It often works, as the predator will mistakenly believe the prey is too large to consume, or get’s blocked out by a massive wall of bodies.</p> <p>There’s a new herd on the traditional media landscape.</p> <p>Four large newspaper companies–The Tribune Company, Gannett Company, Hearst Corporation, and The New York Times Company–have decided there’s safety in numbers and so have joined forces. Between them they’re creating <a href=quadrantONE and each will allocate a portion of its online advertising space to the new company.

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