Newsvine Launches

I have been invited to try the public beta of Topix.net, which is taking a similar approach. Topix goes beyond Newsvine in that they index blogs while opening pages up to contributors and comments. They also feature many many more categories and sources. (Disclaimer: I am an advisor to Topix.net and they are a client of CooperKatz.) I like Newsvine, but I think it's going to run into some trouble. One appeal of these sites is in how they aggregate news. Most consumers will want see the news in some sort of hierarchy of import, rather than by popularity. This is how Topix Steve Rubel is a PR strategist with nearly 16 years of public relations, marketing, journalism and communications experience. He currently serves as a Edelman, the largest independent global PR firm.

He authors the