Nissan has plans to launch a social networking site for its employees over the next several months.
The site will be called N-Square and will connect up to 50,000 of the company's 180,000 employees globally. Users will be able to create online profiles, blogs, online communities, discussion groups and share data files.
Simon Sproule, the
Sproule says the inspiration for N-Square came from visiting IBM's headquarters in Armonk, N.Y. where he saw IBM's Web based software that allowed employees to share ideas. Sproule believes the social networking site will be worth it because it will connect employees with others who can provide expertise so they can do a better job. The site could also make employees feel more connected to their jobs. "What we know from research is that one of the primary reasons people stay at the same company is that they're well tied into the social fabric of the place," says McKinsey & Co. consultant Leigh Weiss. "Companies will often lose top performers because they aren't sufficiently mentored or connected."
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