Today's quote of the day from Chris Shipley's essay on how openness, not secrecy, is the new face of public relations... "In a blogosphere of connected, fast-breaking posts, you can't control the story. It's that simple. Paradoxically, the best way to control a story is to let it go. The more openly and honestly you expose the corporate story -- the more transparent the company becomes, the better off your company will be." More from Senior Vice President with Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.
Openness, Not Secrecy, is the New Face of PR
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