Preparations For Global PR Blog Week 2.0 Have Started

Global PR Blog Week 2.0 is an online conference on how new media technologies are changing the practice of public relations and corporate communications. We're talking weblogs and participatory journalism, wikis, podcasting, and RSS - but the list of topics is open. Global PR Blog Week 2.0 will follow the success of last year's ground-breaking http://www.globalprblogweek.com Who People interested in the subject of the conference. You don't have to be a blogger in order to participate.

1. You can be an organizer. We need a small, results-oriented, consensus-driven :) group of people that will take care of all the aspects of the conference: hosting, web design, press release writing, editing, communicating with participants, etc. All organizers are volunteers, and they will receive credit for their contribution. (See later in this post for contact information.)
2. You can be a participant, if you are interested in posting an original, consistent article, or an audio interview/debate (podcast) on the conference's weblog.
The number of people blogging on PR-related issues has grown since July 2004, from about 30 to more than 180. We'll have to find a way to:
3. Have great quality content
4. Accommodate as many participants as possible
5. Encourage new voices to join the conversation
6. Organize the content in a way that makes sense for readers.
Strongly encouraged:
7. Original content. No republishing or refactoring of old articles.
8. Fresh content. Not yet another "blogging is good for business" type of article.
9. Research. Quantitative research, case studies, best practices.
10. Collaboration. Articles written by two or more authors.
11. Group discussions. Podcasts featuring more than one interviewee. Round tables. Debates.
12. Non-commercial, non-partisan approach. Don't pimp your company, services, or expertize; put everything in a larger context.
How There are many decisions to be made: what topics should be excluded, if the numbers of postings/participant should be limited, how to select postings/authors, who will make the selection and on what criteria, and so on. 1) If you want to participate in the decision making process, subscribe to the discussion list available special page on the http://www.thenewpr.com/wiki/pmwiki.php/PRBlogWeek2/HomePage Subscribe to the RSS feed of the discussion groups: http://finance.groups.yahoo.com/group/prblogweek2/ Subscribe to Global PR Blog Week's RSS feed: NevilleHobson.com blog which focuses on business communication and technology.

Neville is currentlly the VP of New Marketing at NevilleHobson.com