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Push Comes to Shove

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MarketingSherpa has a study that newsletter open rates have dropped 10% in the past year, but I almost didn't get the message because I hardly ever read those emails anymore... which sort of explains why my company didn't make it into this year's SEM Buyer's Guide (Paid Search Version), in case you're wondering why Page Zero Media doesn't show up in Sherpa's guide to paid search management firms. Page Zero Media, a marketing consultancy which focuses on maximizing clients' paid search marketing campaigns.

In 1999 Andrew co-founded

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