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Shocking Numbers for Super Bowl Ads on Video Sites

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The year 2008 brings the Superbowl commercials of about 40 advertisers, running about 60 ads (Anheuser Busch has booked 10 slots and several others have more than one).

During the three to four hour spectacle on Sunday February 3rd the ads will play to an estimated 90 to 100 million viewers on the upcoming Superbowl Sunday game day. And here are some shocking numbers - And at least another 100 million views were recorded on Super Bowl commercial video archive sites at

The different online venues often attract a sizable audience. Last year, the Super Bowl ad poll on YouTube drew more than 28 million online viewers and 167,000 votes for the best Super Bowl commercial, Google said. AOL says its videos of the TV ads were watched more than 40 million times last year. This compares with the roughly 90 million viewers who tuned into the big game on TV in 2007.

Google has now launched its "Adblitz" section dedicated to the 2008 Super Bowl commercials.

https://www.youtube.com/watch?v=9nXR7aq3KAE

But MySpace has also (a bit more quietly) rolled out its version of the SuperBowl Ads Commercials archive. Today also saw the updating of their Superbowl Countdown Widget to include the logos of the Patriots and the Giants on the properly colored helmets of the two teams playing on Sunday. (They had previously rotated the official colors of all NFL teams.)

Clicking on those Adwords ads takes you to the Comments

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