Once a month a small but growing troupe of modern beatniks gather at a dive bar in what has traditionally been considered (and still is in some circles) a rough part of downtown Lexington, Ky., for the Holler Poets Series, a live literary event focusing on local talent. Thanks to social media and the Internet,
Al's Bar,
Frank X Walker
Al’s Bar, boasting of the world’s shortest draft beer list—Bud, Kentucky Bourbon Barrel Ale, and Stella Artois—is where one might meet and hear the rarest of poetical breeds,
Crystal Wilkinson
Knowledge of the event is spread via articles and ads Ace Weekly , but also via word of mouth among the literary crowd and each member’s respective social circle on Facebook,
Holler Poetry Poster
One might think hard times are good times for poets and writers. And that’s true because good art is born of pain or beauty or both, as the soul reaches inward after reaching outward fails to earn purchase. One also might think that when the marvels of far-far-away are too financially burdensome to reach, people start to rediscover their local flavors. That’s also true, and also good for small and local businesses looking to compete in a world that, up until this year, seemed to value the mass-produced, watered down, conglomerate-all-you-can-eat-chain bonanza. While they struggle to hold global market share, Al’s Bar will be playing host to at least a couple of Tweet-ups (Twitter pal meet-ups) this month.
This is what will continue to make social media more powerful and relevant in the future. Social media offers voice and reach to those who have historically struggled to attain audiences, those who can’t afford advertising campaigns and depend on local business, those who don’t fit into the corporate mass-market machine, those who choose local flavors over homogenization, those who depend on heart and soul to survive—and that, as the economy, the nation, and the world reboots (rather than recedes), is the heart and soul of the American dream.
Social Media Boosts Local Flavor
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