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Social Media Spamming

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The buzz amongst online marketers and bloggers about marketing with social media has generated a lot of interesting discussion.

social media press release format. However, social news and bookmark communities (at least now) are not prone to voting for press releases. They vote for articles in mainstream media, blog posts, web 2.0 applications or videos for the most part. This may change, especially as the new media press release format improves and gets used more often. Anyone concerned about spamming social media should consider that social online communities have built in social and technical self policing mechanisms that are continually evolving. That doesn't mean the system can't be gamed, but it's not exactly the wild west either. The success of social media is directly tied to the quality of content and user experience. Spamming social media directly contradicts that and users are quick to point it out and "bury" or "kill" efforts to do so. In a way, it's like spamming thought aggressive search engine optimization or press release spam. Results are short lived, if at all, risky and more often than not, not worth the trouble. Great optimized content is what drives long term value and results anyway. I think the same goes for social media, press releases or any other kind of content. What do you think? Bookmark Murdok: Lee Odden is President and Founder of Online Marketing Blog offering daily news, interviews and best practices.

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