Sound and Mobile Web Ads

Most websites need financial support if they are to provide services to website visitors.

That is particularly tough for cell phones, which access the mobile web, since small screens do not leave much room for advertising. If you feel that a major slice of mobile Web activity will be via sound technology, then there is an additional challenge. Who wants to wait patiently listening through a sound advertisement until they get to the information they were seeking?

Nevertheless the rewards will be high so it comes down to finding out the best way to make acceptable sound advertisements. Part of that acceptability will come from the desirability of the information being offered. An early contender in the field is