Spiders With Ears, Searching The Podcast Future

The potential as well as the rapid early adoption of the podcast has the Internet industry buzzing to the point that some media aficionados are singing the dirges of print and traditional radio. At the forefront of the phenomenon is WebmasterRadioFM, a company that is developing the kind of artificial intelligence capable of spidering mp3 files for indexing. Yes, spiders with ears. "This technology will change and shape how media search is done. Crawling the mp3 file is the future of media search," announced Daron Babin, CEO of NewGen Broadcasting and owner of distribution, developing an infrastructure to support podcast growth and compelling content creation, building revenue models for effective monetization, and finding good ways to track podcast success after it hits the Web.