Sponsored Links More 'Risky' Than Organic

Sponsored links are two to four times as likely as organic links to lead a searcher to a "risky" or "dangerous" website, according to McAfee's Site Advisor researchers Ben Edelman and Hannah Rosenbaum. The keyword most likely to deliver those links: [free screensavers]. Edelman and Rosenbaum revealed in a report entitled The Safety of Internet Search Engines, which reflects the results of a 4-month keyword and search result analysis, that search engines like Ask.com and Google may not be doing enough to protect searchers from stumbling onto risky sites rank with adware, popups, scams, and spam activity. From the Site Advisor: 1. Free screensavers 64% 2. Bearshare 57% 3. Screensavers 54.6% 4. Winmx 50.5% 5. Limewire 46.4% 6. Download yahoo messenger 43.7% 7. Lime wire 40.9% 8. Free ringtones 38.1% 9. D4l 37.6% 10. Ares 36.6% Don't let the pop tech culture keywords fool you. The operators of these sites have few scruples and also target keywords like [bible], [Jesus], and [Benjamin Franklin]. | document.write("Email Murdok here.") Drag this to your Bookmarks. Add to document.write("Del.icio.us") Yahoo My Web