Survey: 3/4 Journalists Use Blogs

A new survey by Brodeur and MarketWire, shows that 75% of journalists use blogs to get ideas for stories.

Journalists may not comment but they are reading…in fact, four in five say they read read blogs at least two to three times a week. Almost 30% of journalists in the survey say they have their own blog.

• Over 75% of reporters see blogs as helpful in giving them story ideas, story angles and insight into the tone of an issue.


• 70% of reporters check a blog list on a regular basis.


• 21% of reporters spend over an hour per day reading blogs.


• 57% of reporters read blogs at least two to three times a week. Journalists are getting more savvy not only utilizing social media, but as participants:
  • 16% have their own social networking page.
  
  
  • 48% say they are “lurkers” – in that they read but rarely comment on blogs.

    The survey was conducted among a random sample of reporters and editors. There looks to be 177 participants (here is a link to the

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