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The Best Defense Against Bad Word of Mouth

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Uber customer service snafus like Jet Blue aside, a business is bound to catch a customer on a bad day – or vice versa. This can spawn a fiery blog post which, in plain view of Google, can morph into an issue with “negative fiscal ramifications” for the business in question.

Amber - Waffle House Waitress

Paraphrasing Blanchard’s post at

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