The "Economics Of Abundance"

In a nutshell: Economics, economies and economic theory have all been based on economics of scarcity. That is, scarcity drives the "laws" of economics. A number of things have hit the radar over the last few months that are of note: Chris Anderson (author of "The Long Tail"): The Scarcity Myth Nick Carr: Tough Choices This idea is going to hit the mainstream press and boardrooms in a big way in 2007. Bookmark Murdok: Christopher Carfi, CEO and co-founder of Cerado, looks at sales, marketing, and the business experience from the customers point of view. He currently is focused on understanding how emerging social technologies such as blogs, wikis, and social networking are enabling the creation of new types of customer-driven communities. He is the author of the