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The Opt-In Secret

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Everyone knows that in order to be successful online you need build a large (quality) list through some type of Opt-In offer. You see them now on virtually every site you visit on the internet, some type of form, whether from a pop-up window or directly on the site itself, that is asking for your name and email address in exchange for some type of offer (newsletter, e-course, free chapter etc.) Unfortunately, many web site owners (yes, even the gurus) are not doing everything they can to maximize the number of people who opt-in from their website. In fact, many site's opt-ins may actually be hurting their sales. Here are a few tips on what to do and what not to do with your opt-in offer: You should definitely have a pop-up window with an opt-in form. While you may hate pop-ups, the fact is they work. There is even software available that makes it easy to create pop-ups that can not be blocked such as Armand Morin's

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