Apparently I'm not the only one wondering if Microsoft is going to take a big belly flop with Vista: long delayed Munich Linux switch is back on track, thinks Macs are great.
Well, I think Macs are great too, and with Google now providing Apple is insulting PC owners with their ads (if you've missed the ads on TV,
Hmmmm. Do people really invest that much of their psyche in their operating system choice? Certainly some people have vested interests in Windows - I expect strong feelings from someone whose business is selling Microsoft products (though even most of those folks are OS agnostic and are well aware of Windows problems). But your average computer user? Do they see their OS choice as a metric of their own self worth?
I doubt it. A lot of folks didn't even know they had a choice until recently. Quite a few others probably don't fully understand what the differences really are. As to the rest, I just don't see much "pride of ownership" with regard to their computers. For the average PC owner, their computers are more a constant source of trouble than anything they'd want to brag about. When I hear PC owners talking, viruses and spyware are the most common subject, followed by "slowness" (which usually came from being infected by viruses or spyware!). Their computers are needed: email and access to the Internet are now a normal part of most people's lives. But those benefits come with a big dose of annoyance attached.
No, I think Apple's ads are unlikely to arouse any inferiority issues. I think the more likely reaction is what I hear: "Mac's are expensive, aren't they?". Well no, they really aren't, but you wouldn't know it from those ads. A simple "From $599" splash at the end would help a lot, I think. Then the reaction would be "Wow, Mac's ARE cool - and I can afford one!"
And that's the message for today, folks: Macs are cool, and you can afford one.
*Originally published at
Found an error or have a suggestion? Let us know and we'll review it.
 {
function initCopyableSections() {
document.querySelectorAll('.article-content .copyable-section').forEach(function(section) {
if (section.querySelector('.copyable-section__btn')) return;
var btn = document.createElement('button');
btn.type = 'button';
btn.className = 'copyable-section__btn';
btn.setAttribute('aria-label', 'Copy to clipboard');
var label = section.getAttribute('data-copy-label');
btn.textContent = label ? 'Copy ' + label : 'Copy';
section.appendChild(btn);
btn.addEventListener('click', function() {
var contentEl = section.querySelector('.copyable-section__content');
var text;
if (contentEl) {
text = contentEl.textContent.trim();
} else {
var clone = section.cloneNode(true);
var btnClone = clone.querySelector('.copyable-section__btn');
if (btnClone) btnClone.parentNode.removeChild(btnClone);
text = clone.textContent.trim();
}
if (!text) return;
navigator.clipboard.writeText(text).then(function() {
var t = btn.textContent;
btn.textContent = 'Copied!';
btn.classList.add('copied');
setTimeout(function() {
btn.textContent = t;
btn.classList.remove('copied');
}, 2000);
});
});
});
}
if (document.readyState === 'loading') {
document.addEventListener('DOMContentLoaded', initCopyableSections);
} else {
initCopyableSections();
}
})();
</script>
<!-- Tags -->
<!-- Correction Form -->
<div class=)
Suggest a Correction
The Psyche of PC Owners
1 views
Comments (0)
Please sign in to leave a comment.
No comments yet. Be the first to comment!