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Web 2.0 Lowers The Barriers

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Here's a Web 2.0 story for you: I got an email pitch from a guy named Kevin the other day, letting me know about the Web-based classified ad service that he and his buddy Chad put together in their spare time. Called Edgeio.com going after the Web business aggressively. Is Kevin worried about any of this? Nope. He says "we realize it's a crowded market but believe we can stand out with our combination of clean design, usability and feature list. We're not looking to get rich off of it." He figures they will sell featured listing spots and maybe banner ads to local businesses. In other words, putting together the site - in relative terms - probably didn't take that long or cost that much, and scaling it larger probably won't either (here's a tip, Kevin: check out Amazon's S3 and EC2 services if you start to get a lot bigger).

Bookmark Murdok: Mathew Ingram is a technology writer and blogger for the Globe and Mail, a national newspaper based in Toronto, and also writes about the Web and media at www.mathewingram.com/media.

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