Web 2.0 Press Release Marketing

I just got off a conference call with David McInnis, founder of 301url.com launched Dec 2005. Different than other url shortening services because it permanently redirects. Helps to avoid breaking urls. Good for bookmarking by making easy to recall urls. Also, free. Press release on PRWeb Photowire. PRWebPodcast.com - (launching next week) A new podcasting platform at PRWeb will be launched on Monday. $200 press releases will qualify for a free PRWeb podcast. The podcast would be requested when the press release is ordered through the advanced tools at your PRWeb.com account. Then you can schedule a call and a PRWeb interviewer will do a 5-7 min discussion on the topic of the press release. You can also suggest your own questions to be asked. After the recording, PRWeb will produce it into a professional sounding Podcast. You can suggest your own interviewer as well. This means there will be a podcast and RSS feed for each $200 (or more) release. The podcast service will become available next week. Also in support of podcasts, PRWeb has been running a "Online Marketing Blog offering daily news, interviews and best practices.