Consumers researching weight loss information are far more likely to look for it online than offline, according to a recent comScore report. That makes sense because, obviously, offline research may involve walking, perhaps stair climbing, and possibly book carrying, all of which are a total hassle.
comScore Pharmaceutical Solutions reported a high level of satisfaction with online weight loss resources. The three most popular destinations in July were AOL Diet and Fitness (4 million visitors), Del.icio.us | Digg | Yahoo! My Web | Furl Bookmark Murdok:Web Is Preferred Resource For Dieters
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