As many of you are aware, Napster, the name that launched a thousand lawsuits, targeted an advertised-laden attack at Apple's ultra-successful iTunes music service.
question the amount of money consumers have to spend in order to fill up an iPod using iTunes while demonstrating their new music service, Napster To Go. NTG allows members to "rent" as many songs as their mp3 player can carry for only $15 a month. Rent To Own Download Service? While Napster's service isn't called renting, the process is much the same. An article by With this in mind, the question becomes: Would you rather pay a dollar to own the song or 15 bucks a month to use it? Do The Math It is important to understand the difference between iTunes and Napster To Go. In fact, an article in the For $15 a month, Napster To Go offers unlimited song downloads in a copy-restricted format that can be played on computers with Microsoft Corp.'s Windows XP operating system and some digital music players. But these songs expire if you do not keep paying that fee each month. In its "Do the math" ads, Napster asks customers to focus on the front end of this deal. If you would like to use Napster as a song purchase site, you can use Napster Lite, which charges an iTunes-like $.99 a song (much like Seward's article, this took some digging to find as well. It seems they don't promote latest search news.What To Think Of Napster To Go?
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