Whats The Best Kind of Link Bait?

Of all the emerging concepts related to search engine optimization and marketing online, there are several memes that I'm particularly interested in that seem to be building steam lately. In particular is the notion of link bait. The practice of link baiting is as old as the hills, it just hasn't been called that until recently. As the effectiveness of former link building tactics decreases, tactics like link baiting have become more popular. Aaron mentioned the idea of creating link bait blog posts. Rand posted about the success of using link bait to drive, ah links, and traffic and also posited whether to offer comments about link bait as well. Interestingly, the same day Bill Hartzer had a good Think subservient chicken. Controversy works in moderation and tools are what I like best. What's the best kind of link bait? That's a great question and it's people like Andy Hagans that are finding out. He's running a TopRank Online Marketing, specializing in organic SEO, blog marketing and online public relations. He's been cited as a search marketing expert by publications including U.S. News & World Report and The Economist and has implemented successful search marketing programs with top BtoB companies of all sizes. Odden shares his marketing expertise at