Why Build a Niche Website?

Larger is not necessarily better. Many people tell you to make tons of content but fail to explain exactly Jill Whalen positioned herself as "The SEO Copywriter." It does not matter if she is right or wrong in her thinking how important SEO copywriting is. If you think you need an SEO Copywriter then you likely will end up running into Jill Whalen. Linking is Important: In that whole arguement about whether llinking or copywriting is more important John Scott branded himself as the person who thinks links rule the world. His voice has been rather crass and perhaps too loud for some, but he has established a brand. If you believe in the power of links there is a good chance you will run into Eric Ward. Link Brokers: There are only a handful of large link brokers on the web. I can think of maybe a half dozen off hand. By taking Google to court for lowering his PageRank SearchKing made himself the ridicule of many jokes. He now has a gigantic new office. He too was laughing all the way to the bank. Sometimes adding on extra things to combat problems within your industry boosts your popularity and may define you as a leader within your industry. Recently Google began to stop parsing link popularity on some sites that were selling links and Jarrod Hundt came up with a service called BlockedPR.com that tracks these sites. Odds are that if you need a link broker you stand a good chance of running into the PRadNetwork or TextLinkBrokers. Keyword Research: Thought to be too small or too focused of an idea by many SEO firms, keyword research became a lucrative field for Dan Thies. Dan Thies snatched the opportunity to become synonymous with keyword research. He has just about zero competitors and if you need help with keyword research you will likely stumble into Dan Thies.

Article Summary

• The web is a social structure where many links are based on business partnerships.

• If you have a huge broad sweeping business it is usually harder to get free links.

• People usually only remember a few names in any field.

• Most people become successful by focusing their energies vice expanding their offerings.
Aaron Wall is the author of SEO Book, an ebook offering the latest search engine optimization tips and strategies. From Threadwatch community.