The IR Web Report provides a long list of reasons for boards to start blogging and 10 thoughts, debates, myths and issues boards might discuss in the hope they won't need to blog. It's two unusually well researched articles. The short summary: Blogs "...enables board to get their message out and at the same time provide a forum for shareholders to provide informal input to their elected board representatives". The authors quote a National Association of Corporate Directors and Council of Institutional Investors I second that - and the potential of blogs in this context. The articles dig deep into the question of board blogging. They discuss everything from Trackback, comments and Regulation FD to possible subjects of a board blog. "Ultimately, the benefit of board blogs are the same as any good shareholder communication program", IR Web Report concludes. Links:
- CorporateBlogging.Info blog which is a guide to business and corporate blogging.
Visit Fredrik Wacka's blog:
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