Why Microsoft Pays Waggener Edstrom the Big Money

which you can read here) is a pretty bad PR screw up though for a PR company to make. Not writing it so much as accidentally emailing the briefing to the reporter, Fred Vogelstein, you are writing about. There are slightly derogatory things written in the piece about Fred, but that is to be expected when Waggener Edstrom thought the piece was private and would never see the light of day. But that just goes to illustrate the old adage about anything you say in email being able to be seen by the world, no matter how private you think it is at the time (Microsoft has had this bite them in the past -- like when former Microsoft exec Jim Allchin wrote that here and a post on the matter by the Wired writer involved, Fred Vogelstein, Comments

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