Search trends are fun, and give you an idea of what the mass population is into during a specific slice of time without always giving much of an explanation for why; the intent of their search could be merely informational or it could be commercial or for some other reason.
There’s certainly no shortage of traffic analytics measuring what people are buying, not buying, and then we go off to find logical explanations why or why not. In rough economic times, for example, the travel sector is taking a hit and grocery auctions (where customers bid on food past its sell-by date) are gaining in popularity.
And while that’s useful information for online businesses and marketers in the same way demographic information is, it’s all still relatively spare on non-commercial/non-news topical information the population is currently looking for.
A service like Jennifer Van Grove at Mashable learned that in just past week views of the Wikipedia article about Twitter (57,000+) eclipsed views of the article on Facebook (46,000+), and that MySpace and Digg remain flat.
The site itself recommends discovering the reasonably even footing
Lions, tigers and bears, oh my? Lions and tigers remain neck and neck. Bears hibernate sleepily below.
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