Will Joost Live Up to the Hype?

Lots of promise, the hype is there, will it make it, and what will the impacts on the corporate network be?

The folks who brought you Kazaa, and then Skype are taking a long hard look at IPTV, and will most likely shape how that media channel will look for the next 4 or 5 years. I have applied for a Joost beta key, but have yet to get one (so hint, if anyone has a joost beta key that they don't want, let me know, no its not worth money to me).

Kazaa shaped a lot of the expectations around P2P; it was wildly popular until it was shut down for promoting illegal downloads. Skype has been wildly popular as an IP Telephone application and is also wildly popular. If anyone has a Midas touch, it could be the folks that made both of them. That is why Joost looks so promising.

As a closed system, in that users can't upload anything, and with the realization that TV streaming over the internet is viable (how else am I going to get Battle Star Galactica, I have to go to work on Monday and it's on at 10PM Sunday) as a media channel. Joost has a lot of promise to be the "NBC/ABC/CBS" of the internet.

With deals made with Viacom, opening the door to MTV, Nickelodeon and other channels (Like VH1 the Surreal Life good for hours of amusement), as well as companies like the BBC looking at streaming media, Joost is in a good place to take the lead.

Now comes the real question, as we stream TV at work (and we will) what will the bandwidth needs look like for a company. Or will we end up blocking it like anything else. We know that there are some interesting things that Skype does, like read BIOS information, so it will be interesting to see what kind of control Joost will need over the OS (and its good on Comments

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