Wize Brings Collective Wisdom to Product Research

One of the most frustrating things people encounter with search engines is doing product research. Hard as they try, the affiliate links, spam and irrelevant content plague search results. There are a number of recommendation shopping sites and recently popular social shopping sites available to perform product research, but the information is often narrow or biased. There's a new kid on the block called Doug Baker, the internet entreprenuer who created Wize.com has taken the notion of collective wisdom, made popular by New Yorker columnist James Surowiecki's 2004 book "The Wisdom of Crowds" and combined it with the technology behind the purchased earlier this year to create an easy to use comparison shopping and product research web site. Wize.com consolidates expert and consumer-written reviews for over ten thousand consumer products and then sorts them by "Wize Rank", a score between 0-100. The "Wize Rank" score is determined by the content of the consumer and expert product reviews and provides a quick metric for comparison. Here's a list of the products that have achieved the maximum TopRank Online Marketing, specializing in organic SEO, blog marketing and online public relations. He's been cited as a search marketing expert by publications including U.S. News & World Report and The Economist and has implemented successful search marketing programs with top BtoB companies of all sizes. Odden shares his marketing expertise at